Legrand

About the Client

Industry: Manufacturing – Industrial Minerals & Mining

Company Size:  Mid-sized organization with a nationwide service network.

Company Size: Handling high volumes of data synchronization while staying within Salesforce API governor limits, besides SAP, Legrand has other legacy systems that needed integration, leading to data consistency issues.

Challenges

Supernova faced operational inefficiencies in both sales and service management:


Sales Challenges

 

  • Complex Product Configuration: Sales teams struggled with manual selection and validation of products within opportunities.
  • Inefficient Sales Workflow: Lack of automation in opportunity tracking, product selection, and quotation generation delayed deal closures.
  • Limited Forecasting & Visibility: Sales teams lacked real-time insights into pipeline progression, impacting decision-making.

 

Service Challenges

 

  • Manual Complaint Handling: Customers lacked an easy way to register complaints, leading to delays and mismanagement.
  • Decentralized Complaint Management: No central repository for complaints, making it difficult to track and resolve issues efficiently.
  • Inefficient Work Assignments: Service requests were not dynamically assigned based on asset zones and technician availability.
  • Limited Field Service Mobility: Service engineers lacked real-time access to appointments, reports, and updates.

Approach

Creatique Technologies used the People, Process, Systems framework to streamline operations:

  • People: Conducted sales training on Salesforce Sales Cloud, ensuring smooth adoption and user engagement.
  • Process: Automated lead tracking, product demo scheduling, and order processing to reduce manual efforts and increase accuracy.
  • Systems: Leveraged Salesforce Sales Cloud to integrate sales, order management, and analytics, providing real-time visibility into business operations.

Solution

Creatique Technologies took the following steps to optimize Legrand Operations:

 

  • Optimizing Sales & Customer Management:
  • Developed a structured account creation framework, categorizing accounts into Reseller Prospect, SAP Bill-To, and SAP Ship-To to streamline customer data.
  • Automated customer record creation, ensuring accurate data synchronization between Salesforce and SAP via Mulesoft.
  • Implemented role-based permissions to allow sales teams to manage prospect accounts, sales data, and company records efficiently.

 

  • Automating Order & Quotation Processes:
  • Integrated automated quote generation in Salesforce, ensuring seamless syncing of sales opportunities with SAP.
  • Created a centralized customer view, allowing real-time tracking of billing, shipping, and sales transactions.
  • Optimized SAP data sync processes, ensuring that customer updates in Salesforce were automatically reflected in SAP with minimal manual intervention.
  • Implemented automated invoice generation coming in from SAP to Salesforce on the basis of order, enabling seamless invoice creation from approved orders, reducing manual effort, and ensuring financial accuracy.

 

  • Enhancing Data Accuracy & Performance: 
  • Configured data validation rules to prevent duplicate records and inconsistencies between Salesforce and SAP.
  • Leveraged batch processing and optimized API calls to stay within Salesforce governor limits while handling large-scale data transactions.
  • Implemented Flows and Apex Triggers to enhance data transformation between systems.

 

  • Improving Sales Forecasting & Reporting:
  • Provided real-time visibility into sales performance with custom dashboards and reporting tools..
  • Developed automated to-do lists and reminders for sales representatives to enhance engagement and close deals faster.
  • Implemented validation and duplicate rules for improved data accuracy.
  • Integrated email templates, quick actions, and list views for improved user experience.

 

  • User Training & Testing:
  • Conducted end-to-end testing of the implemented solutions.
  • Delivered virtual training to ensure smooth adoption.

Results & Impact

  • Increased Efficiency: Automated workflows reduced manual tasks, enhancing operational efficiency.
  • Improved CRM Adoption: Sales teams effectively leveraged Salesforce for lead management and tracking.
  • Faster Insights: Reporting and dashboards provided real-time sales and order tracking data.
  • Accelerated Revenue Growth: Faster quote approvals and order processing contributed to increased deal closures.

why Creatique Technologies?

Creatique Technologies specializes in Salesforce solutions for sales and service organizations, ensuring seamless process automation. Our expertise in Sales Cloud, Service Cloud  enables companies like Legrand  to achieve:

Operational Excellence – Optimized workflows for sales and service teams.
Scalability – Flexible, configurable solutions that grow with the business.
Data-Driven Decision Making – Real-time analytics for improved forecasting and planning.

Date
Category
Manufacturing - Rubber Rollers & Industrial Components


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