March 2024

Before everything moved online, businesses mostly sold their goods and services to other companies through face-to-face interactions. However, with significant advancements, modern business buyers now expect seamless and digital shopping experiences similar to what they enjoy in their personal lives. The B2B Commerce Cloud speeds up...

Introduction In today's world, customers expect personalized interactions with businesses, but the rapid influx of new data, and devices poses challenges for companies to keep up. This often leads to the creation of numerous customer profiles, making customers feel like mere numbers rather than valued individuals.  What...